Allow us to upgrade our supporter packs through steam.
Introduce color palette changing/editing. Then sell colors/pallettes.
Make more. More pets. More complete sets for weapons/armor.
Follow the Meta. Halfway through each season, introduce cosmetics for the most popular skills.
More sales. I would say lower prices outright but you can use sales to see if lower prices would get better results.
And most of all: Be Transformative
Minions, companions, and transformations desperately need more transformative cosmetics. Lets start with the cheapest most profitable additions you could be making. Make EVERY model available for pets, minions, companions, and Transformations.
Example: Give Skeletons a skin for: Ravens, Bears, Sabretooths, Wolves, Squirrels, Liches, Scarabs, Ice beetles…everything.
You have all the models in the game for every kind of other creature already in your system. Do the same thing for pets, more pets, and most pets. Do it again for Transformations like werebear form, tree form, lich form etc. Don’t forget enemy options. Every kind of enemy should be an option. Abomination into Giant Squirrel. Ravens into Raya Bird people. Skeletons into Seige golems. Every enemy is a model ripe for use as a reskin. Raptors into Hereots. Open your minds, there’s a gigantic pile of money just waiting to be made with assets you already have. Then make them cheaper (like $2.00 apiece for existing asset reskins) and then make bundles like ‘Pick X reskins for your for XX% off’. It could literally even be a slider or a scaling discount…
A scaling discount for the same slot would actually be absolutely genius. Like every skin you get beyond the first for the same slot gets a multiplicative 5% off. First wraith reskin? Full Price. Getting another? now it’s 95%. Getting another? 90.25%. After about 12 skins it’s a little over half off for skins for that slot.